Tue. Oct 27th, 2020

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Manchester United need to prove three things to Jadon Sancho

3 min read

Deadline day was destined to go one of two ways for Manchester United when it came to their pursuit of Jadon Sancho.

If Sancho had completed an eagerly-awaited move to Old Trafford, United would have added a world-class attacker to their forward line and provided Ole Gunnar Solskjaer with his number one transfer target. Their decision to wait until the end of the window in the hope that Borussia Dortmund lowered their asking price would have been justified.

Unsurprisingly, it went the other way, with Sancho staying at Dortmund. The Bundesliga side told United how much it would cost to sign the England international and what date the deal needed to be completed by but no agreement was reached. As a result, United may have missed out on their best and only chance to sign the 20-year-old.

Should United return for Sancho next summer, they may face a real challenge to secure his signature. If the financial climate has improved, many more clubs are likely to be interested.

Liverpool’s forward line is ageing and Jurgen Klopp is known to be a huge admirer of Sancho. Despite their lack of significant spending in recent windows, Klopp has always reiterated the club are ready to act if the right player becomes available. Spanish giants Real Madrid and Barcelona are also likely to be in the conversation.

If United want to land their number one target at the third time of asking, they must prove three things to the youngster.

Firstly, they must be willing to get the deal done as fast as possible.

The constant press speculation and rumours over his future would have no doubt affected Sancho and to see United not put their money with their mouth is would have been hard to stomach. Whether United have ruined their chances of signing him remains to be seen. However, if he still wants to move to Old Trafford, United cannot adopt the same transfer approach next summer.


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Dortmund laid out their demands and United failed to meet them. If they are serious about signing Sancho, that cannot happen again. It’s widely established it could take a British record fee to sign the winger and United must be prepared to pay that or look at alternative targets.

Secondly, United need to get their season back on track immediately and prove to Sancho they can challenge the likes of Liverpool and Manchester City at the top of the Premier League table. United haven’t won a trophy since Jose Mourinho guided the Reds to the Europa League and League Cup in 2017, last winning the league title in 2013 under Sir Alex Ferguson.

United qualifying for the Champions League must be considered a bare minimum rather than a defining achievement of their season. Sancho must be convinced he can compete for major honours at his next club. Even without winning a trophy, Liverpool were able to convince the likes of Virgil van Dijk and Alisson Becker to join Klopp’s project. A Premier League and Champions League soon followed.

Finally, the board must also back their current manager, be that Solskjaer or someone else. The current United boss was desperate to sign Sancho but was left empty-handed. Instead, he was given a 33-year-old Edinson Cavani following his departure from Paris Saint-Germain.

Everton are the perfect example of an owner backing the current boss. Carlo Ancelotti was a massive coup for the Toffees but the Everton board have provided him the tools to succeed. Ancelotti’s arrival brought a focused transfer strategy which led to James Rodriguez, Allan and Abdoulaye Doucoure transforming their squad. Four wins from four Premier League games says it all.

Like this summer, United will have the opportunity to sign Sancho next year. Whether they are able to do so is up to them.

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